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Social Media Assessments

Avoid surprises when it comes to a player's public persona and brand. Be aware of flagged posts, concerning content, and significant red flags that could create controversy or impact the public's perception.

Player Report

A detailed look at a player’s social media accounts (Instagram, Twitter, TikTok, Facebook, LinkedIn, etc.)

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Includes:​

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  • ​Dates accounts were created (as applicable) and number of posts

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  • Posts flagged for profanity, misogyny, racial/homophobic slurs, sexual content, political/social justice opinions, and other terms as requested by team 

     

  • Notes on player-specific concerns related to family or personal matters

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  • Posting trends, general tone, topics, and sentiment

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  • Suggestions for what may need to be scrubbed in advance of draft 

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Image by Dylan Sauerwein
Image by Dylan Sauerwein

Player and Family Report

Includes:

  • A detailed look at a player’s social media accounts (Instagram, Twitter, TikTok, Facebook, LinkedIn, etc.).

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  • An assessment of social media accounts belonging to any notable family members/associates, including:

    • Parents

    • ​​Full, half-, and step-siblings

    • Significant others

    • Mentors

    • Friends featured on player’s profiles or in character analytics report (if purchased)

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  • Concerning posts from family/associates and general observations and insights into family dynamic and player's upbringing.

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